join the conversation #NRLS22


What Imagine Projects are most looking forward to at NRLS


This year the National Retirement Living Awards and Summit welcomes back Imagine Projects, sponsor of the Salesperson of the Year Award. We asked them a couple of quick questions about their involvement with the Awards program and what they are most looking forward to at the National Retirement Living Summit. 

    1. Imagine Projects has sponsored the Imagine Projects Award for Salesperson of the Year since it was introduced four years ago, what does it mean to Imagine Projects to be able to support this Award?

It is important to recognise good customer service, and the people who have dedicated their careers to supporting retirees in their retirement journey. Imagine Projects really value these hardworking, passionate and caring people, so to support celebrating their commitment to the sector is an honour.

    1. As a provider of strategic consulting services for seniors and retirement living, are you seeing any broad trends in approaches to delivering seniors living?

Yes definitely! Over the last 18 months we have seen a massive shift in purchase trends, specifically in regions where tougher restrictions are in place border closures and lockdowns.

There’s been an increase in people buying retirement homes sight unseen as restrictions aren’t allowing them to tour and/or travel. In these areas we have seen a move from traditional marketing such as billboards and events, to digital marketing and virtual tours/launches.

Overall, we are seeing people craving the sense of community Retirement Villages deliver more than ever before.

    1. What is it that your clients are looking for in the current market?

In today’s current environment a lot has changed with what retirees are looking for. Many are wanting to leave the busy urban life for a sea or tree change. But more importantly, since COVID-19 rocked the world, many retirees have been reevaluating their priorities with many choosing to be closer to their family and loved ones.

    1. What are you most looking forward to at the National Retirement Living Summit?

We are really looking forward to networking and catching up with old colleagues and professionals within the sector. I’m keen to hear tales of the past 18 months and learn how others have managed the unprecedented world we found ourselves in.

We believe there will be many learnings from the past year and a half, and it will be beneficial for us to share experiences so collectively we can better support each other and our residents into the future.

    1. For any first-time attendees, what are your three tips to making the most out of the National Retirement Living Summit and Awards?
      Firstly, go to the networking events! You will meet a lot of incredible people in the industry. Secondly, Prepare some questions for the key note speakers that spark your interest. And thirdly, glam up for the summit gala awards- after the last 18 months, we deserve it.

You can learn more about how Imagine Projects is leading the way and how their services can support your business in this time of change here.

<Return to Blog Articles


Posted by PROPERTY COUNCIL on Sep 2, 2021 3:43:05 PM

Topics: National Retirement Living Summit, RETIREMENT, Sponsor Post, Featured